1.11.VSA.D Satika Collection

Vasthra Series

Vasthra in Sanskrit means clothing. Weavers in India have mastered the craft of stitching, knitting and weaving over the years. Origins of some of the ancient traditional Indian outfits can be traced back to the Indus valley civilization. This traditional Indian attire worn by women has a long history. The piece of cloth made out of cotton used to be worn without any stitches. There are different ways of draping the cloth. The Vasthra series, has a collection of organic looking cloth simulations. Pieces of textured surfaces with illustrative elements and motifs are made to twist and twirl by turbulent vortexes within the work environment of the software. These accurate physics simulations make these pieces look realistic

Satika collection by Anirudh Srinivasan has a variety of intricately crafted vibrant compositions made from the artist's memory and imagination. These are digitally created from scratch using computer graphics tools.

Anirudh Studios

About the studio :

Anirudh Studios is a boutique that creates high end moving and static visuals for businesses and individuals. Our focus is to celebrate the country’s ten thousand year old civilization and work towards increasing visibility to large number of prestigious artifacts, sculptures, instruments, architectural sites and establishments. This creative and motion design studio aims to digitalize assets while persevering the authenticity of what is considered Indian. We sell prints of digital art, create custom made artwork for special occasions, make installation art and produce music videos for classical Indian artists and performers.

About the artist :

Anirudh Srinivasan is a motion designer and visual effects specialist who comes from an engineering background. He graduated with a master’s degree in Multimedia and Digital Communication at Rochester Institute of Technology, New York. He is currently the Co-Founder of Anirudh Studios, a creative agency based in Madras.

Having worked with many reputed creative and performance agencies in the United States in different areas of Multimedia, he has gained experience and learnt various skills that have enabled him to become a full-fledged motion and graphic artist.

He has art directed and worked on various motion pieces, animations and designs for multi-billion dollar clients and celebrity artists in the past. He has had two critically acclaimed solo art shows exhibiting abstract illustrations and life-sized charcoal drawings based on hyper-realism. 

He believes that creating compelling and moving visual stories can help him emotionally connect with people. He is always ready to go the distance to contribute as much as he can through the art he creates for making this world a better place to live in.

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